Homo Sapiens Mobilis Conectus

It seems to be incredible how we have changed since the mobile phone appeared in our daily life. Do you remember how strange it was to see executives in their suits walking along the street with their mobile phone connected to a spring-type cable (the battery)?

Now it seems to be perfectly normal. You go on the underground and you are surprised if you do not have any coverage. It is intriguing how we as users go from one stage to the next and make mobile technology part of our lives.
The most revelatory, however, is how we have made it this far.

We have our own theory. A theory based on the SERVICE as it is. A service which has had to adapt to the change and manage to cover a series of needs that we didn’t even realize existed; to be able to communicate at any time and in any place with whoever we want.

Like the animals that we are, our instinct is to survive. Everything basic that helps us to go forward is protected by us and at hand. This has not changed with the mobile phone. Now we can leave home without our keys, our wallet…it does not pose a great problem, obviously if we have brought our mobile phone with us. And why is that? Because everything is replaceable or excusable with just one phone call or one message sent to someone who can find the solution: we get the SERVICE.

This is what has changed. The ACCESS to this SERVICE. A service that we now carry around in our jacket or trouser pocket. And what makes us feel protected is the fact that we always have it on us.
It is not only that, however. The people who we care about also know that we have it with us, which means that we can get in touch with them quickly, easily and effectively. And that gives us peace of mind.

It is fascinating that before leaving home, we make a mental list of what we need to take out with us in a specific order. Do this exercise before you go out tomorrow. The most likely is that the first thing you do or think about doing before opening the door to go out is to put your mobile phone into your bag or your pocket.

This is like another evolution in the human race. Why not? Who can say that the period in which we are living will not be described as so drastic and important in terms of change in 150 years’ time as to give it historic value.
Companies work at the same level. They have to adapt just as individuals do in order to survive in an increasingly competitive market. Tasks such as being able to read email at any time and in any place have become necessary. And for all those of us who use it, we may feel unprotected when we don’t have access, feeling that we have lost control or that we are wasting our time.

The work of companies like ours is to come up with or meet the needs that users have, whether they are individual or professional, by offering SERVICES that make their life easier and which enables them to cover their needs. Save time, money and work.